Recruiting   June 18, 2007

Source Analysis

		Summer 2006						Summer 2007
		As of: 19-JUN-2006						As of: 18-JUN-2007
		#	#	%	#	#	%	#	#	%	#	#	%
Recruiting Source		Inq	Appl	Appl	Adm	Reg	Reg	Inq	Appl	Appl	Adm	Reg	Reg
Applicants w/out Inquiry		587	587	100%	551	275	50%	621	621	100%	574	283	49%
Admissions Card		2	2	100%	2	1	50%	3	3	100%	3	0	0%
Cadillac College Night		1	0	0%	0	0	0%	0	0	0%	0	0	0%
College Catalog		6	3	50%	2	2	100%	5	1	20%	1	0	0%
Financial Aid ISIRS		6	0	0%	0	0	0%	3	0	0%	0	0	0%
Internet		333	31	9%	29	12	41%	48	8	17%	8	2	25%
Mail Requests		2	1	50%	1	0	0%	1	0	0%	0	0	0%
Phone Call		101	15	15%	15	10	67%	59	8	14%	7	2	29%
Recruiting Self-Service		8	0	0%	0	0	0%	188	24	13%	21	9	43%
Recruiting Totals:		1046	639	61%	600	300	50%	928	665	72%	614	296	48%
Unduplicated Prospects		1041	638	61%	599	300	50%	926	665	72%	614	296	48%
Percent Change								-11%	4%		3%	-1%
Unduplicated Prospects w/ >1 Source		5	1	20%	1	0	0%	2	0	0%	0	0	0%
Unduplicated Report Date Totals		454	51	11%	48	25	52%	305	44	14%	40	13	33%
#Inq=Number of Prospects from this Source, #Appl=Prospects who Applied, %Appl=Percent of Prospects who Applied (Appl/Inq)
Adm=Prospects who were Admitted, Reg=Prospects who Registered,%Reg=Percent of Admitted Prospects who Registered (Reg/Adm)
All numbers are for the semester specified in the heading only, as of the date in each semester heading
Numbers in red indicate a decrease in Recruits who Applied or Registered compared to last year at this time
Undup Prospects w/ Multiple Sources = Prospects who had contact w/ NMC from more than one Source
* In the Recruiting Source column indicates the Recruiting Source is no longer used
Digital Dashboard - Recruiting								How to View this Data in Excel