Relationship Marketing
Do you need help getting your business or organization’s message out? Become familiar with how news people select and process “non breaking” news stories from longtime news broadcaster, Vic McCarty in order to better tailor your message. Learn the components of a newscast and gain ideas on how to attract positive news attention while at the same time hone your interviewing skills so news stations will want to talk to you over and over again.

Tues., March 10, 6-9 p.m.
Great Lakes Campus Rm. 210
Instructor: Vic McCarty
Cost: $39
Code: 9697

Delivering “Knock-Your-Socks-Off” Service—
The Essential Advantage
Create a business advantage with top-notch customer service skills. Learn to use the secrets of customer care as you discover ways to see things from a customer’s perspective, become a fixer and problem solver, cope with “customers from hell,” know when to bend the rules, and avoid common pitfalls. Improved communication, self-management, and organization are a part of the toolbox for getting started or improving the way you do business. This course meets the requirements for the Small Business Management certificate and the American Management Association certificate. The required text is available in the EES office for $35. The cost of this course is partially underwritten by SBTDC.

4 Tues., Jan. 20-Feb. 10
9 a.m.-Noon, University Center Rm. 209
Instructor: John Haskin
Cost: $139 (does not include text)
Code: 9692

Everyday Negotiating—
On the Job Problem Solving
You need to negotiate often—with customers and clients, staff, managers, and team members. Improve your ability to deal with internal and external issues in this one-day workshop that gives you ready-to-use skills. Learn to negotiate rather than bargain and understand your own (and others’) tendencies. Explore negotiation styles and steps in the process. Discover how to recognize and counter basic “dirty tricks” and to meet your own needs without damaging the relationship. Apply the skills in class and leave ready to deal more effectively with this challenging aspect of your work.

Thurs., Feb. 5, 1-5 p.m.
University Center Rm. 212
Instructor: James H. Ryan
Cost: $75
Code: 9695

Parliamentary Procedures—
When Roberts Rules are in Order
Do you need to chair or participate in meetings? Could you use a confidence-builder for addressing community or government boards? Take a fresh look at Robert’s long-standing Rules that outline the flow and process of meetings. You’ll review the procedures for chairing a meeting, preparing an agenda, and making and handling motions. You’ll leave with a copy of the rules, lots of useful information, and more confidence.

Tues., March 10, 6-8:30 p.m.
Oleson Center Rm. A
Instructor: Randy VanCleave
Cost: $35
Code: 9698

Building High-Performance Teams
In your organization or business, you are challenged everyday to solve problems, increase productivity, control budgets, make difficult decisions fast, and accomplish more with fewer resources. There is a way to meet the demands—build an effective team! Learn what it takes to create and sustain highly effective team approaches: finding the right players, decision making, information sharing, empowerment through delegation, motivation, and evaluation. This course meets the requirement for the Nonprofit Leadership and AMA Management Certificates. Required text will be available in the EES office for $35.

4 Tues., Feb. 3-24
6-9 p.m., Great Lakes Campus Rm. 210
Instructor: John Haskin
Cost: $159
Code: 9700

Essentials of Human Resource Management
Human Resource Management plays a vital role in navigating your company through today’s complex employment environment. Gain the skills and knowledge you need to maximize your ability to recruit, compensate, train, and retain, your company’s biggest asset—its people. The course covers vital and timely topics which include employment law, selecting qualified employees, compensation, orientation and training, and the employee performance process. Upon completion of the course you will receive the Society of Human Resource Management’s (SHRM) Essentials of Human Resource Management Certificate. Program is designed for HR specialists, office managers, administrative assistants, trainer, and small business owners.

Fri. & Sat., March 6 & 7, 8:30 a.m.-4:30 p.m.
University Center Rm. 214
Instructor: Cindy Berck
Cost: $395, includes text and lunch both days
Code: 9706