Graphic Identity and Logos

Basic guidelines for use of official Northwestern Michigan College logos

Northwestern Michigan College has a limited number of officially sanctioned logos. The most prominent is the official college logo, which has two versions, one in which the college's full name is prominently featured and one in which the NMC acronym is used. One of these logos should appear prominently in all communication materials created by the college and its units.

To accommodate the technical needs of various media, there are several official versions of these logos: for use in print applications; for use in screen applications (web, mobile, video, electronic presentations) and one for use in merchandising applications such as apparel.

Please do not create or modify art for the NMC logos for any application. Download the art from this page and use it as presented, resizing it proportionally as necessary for the application. If the logos here do not meet your needs, or if you have questions concerning their use, contact Public Relations at 995-1020 or publicrelations@nmc.edu for assistance.

Available formats are encapsulated PostScript (.eps), which can be used in Adobe Illustrator and other vector-based image editors, as well as JPEG (.jpg) and PNG (.png), which can be used in Adobe Photoshop and other raster-based image editors. Right-click (Windows PC) or control-click (Mac) on the appropriate link below the logo thumbnail image to download the larger linked image file to your computer.

Color

NMC's official green is as follows:

NMC Green:

Screen applications:

  • HEX: #008265
  • RGB: 0, 130, 101

Print applications:

  • CMYK: 100, 0, 67, 29
  • Pantone 341

For assistance with color-related questions, please contact Public Relations at 995-1020 or publicrelations@nmc.edu.

Logos

NMC

This is the official college logo. One of these logos should appear prominently in all official communication materials.

NMC logo

NMC logo

NMC logo

NMC logo

NMC logo

NMC logo

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.eps*

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.eps*

NMC Hawk owl

This logo and its variations are intended for more student-directed communications and social media posts.

Full NMC Hawkowl logo - black and white

Full NMC Hawkowl logo - green

NMC Hawkowl logo - black and white

NMC Hawkowl logo - green

NMC Hawkowl profile logo - black and white

NMC Hawkowl profile logo - green

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NMC Foundation

NMC Foundation logo

NMC Foundation logo

NMC Foundation logo

NMC Foundation logo

NMC Foundation logo

NMC Foundation logo

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.eps*

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.eps*

NMC University Center

NMC Barbecue

NMC University Center logo NMC University Center logo

NMC University Center logo

NMC Barbecue logo

NMC Barbecue logo

 

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.eps*

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Dennos Museum Center

Dennos Museum Center logo

Dennos Museum Center logo

Dennos Museum Center logo

     

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.eps*

     

Great Lakes Culinary Institute

Lobdell's: A Teaching Restaurant

Great Lakes Culinary Institute logo

Great Lakes Culinary Institute logo

Great Lakes Culinary Institute logo

Lobdell's: A Teaching Restaurant logo

Lobdell's: A Teaching Restaurant logo

 

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.eps / .jpg / .png

.eps*

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Great Lakes Maritime Academy

Great Lakes Maritime Academy logo

Great Lakes Maritime Academy logo

       

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* These .eps files are for use on dark backgrounds only.

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